Pre-roll are one of the most popular products in the cannabis market. They are discreet, easily concealable, and provide instant access to the most sought-after effect—getting high.
Pre-rolls are also one of the least effective products in the cannabis industry due to low consumer satisfaction with both their potency and enjoyment. There is a multitude of factors that make up “effectiveness,” but for this article’s purpose, we will be focusing on only one—packaging effectiveness. Regardless of how amazing your product is, if it cannot effectively meet its end-user, then it will not be successful.
The packaging process has three main factors that determine its efficacy: protection, communication, and consumption ease/pleasure. https://stampaprints.com/pre-roll-packaging/ have found 10 easy ways to increase pre-roll package effectiveness by addressing these three areas of concern
Protection
Packaging is meant to protect your product from damage or degradation caused by elements of the environment, handling, transportation, and storage. If packaging cannot do this job well, it will not be worth much.
Packages for products and industries must be designed to fit the environmental factors. For example, packages for medical cannabis need to be designed to withstand higher temperatures.
Even if your product does not need to meet regulations for environmental concerns, it needs to be packaged well. A shattered joint with lose ground flower spilling into outer surfaces can lead to cross-contamination; broken glass containers (bongs) can cut consumers, etc.
Packaging Should Be Childproof
There isn’t any doubt that the legalization of cannabis has led to more people learning about it. You cannot use the same for children. They might not know what “weed” means, or the dangers of exploring their parents’ dresser.
If you sell glass bongs and joints, then they might break and the broken pieces could hurt a child. Make sure that you seal them with something so that this does not happen.
Packaging Must Be Moisture Proof
If cannabis has one major shortcoming (it’s not like we’re talking about something more important here), it’s its short shelf life.
When cannabis flowers are harvested, they’re full of moisture content – which is great if you’re looking to smoke the flower. Over time, however, that moisture will escape through the packaging and create annoying little spots on your product. If you don’t want people noticing their nags look like desiccated werewolf food, make sure your packaging does a good job of keeping all the wetness inside where it belongs!
Keep A Tight Seal on Your Products
It sounds elementary, but an airtight seal is crucial for maximizing freshness on pre-rolls. Cannabis likes air, but not too of it – especially when sitting in a jar for months on end. Make sure your product is sealed up tight to keep all the oxygen out!
Find the Right Containers for The Job
Everyone knows one of the most annoying things about pre-rolls is that they always fall apart in your pocket or purse, especially when you’re on the go. Giving consumers a good container with their purchases will increase satisfaction and prevent you from losing too much product at trade shows – where buyers are constantly taking your jars away. There are plenty of containers out there, so don’t be afraid to order some samples before committing to larger inventory runs!
Upgrade Your Lighters with A Pre-Roll Tray
The flame on your lighter sucks (unless you’re some kind of pyromaniac) – not just in its size, but the fact that it oftentimes singes your precious flower. That’s why putting a pre-roll tray in the bottom is a great idea for any packaging company to help elevate their product line. This way, when you light your joint with one hand, the other doesn’t have to hold anything up.
Upgrade Your Tray Holder with A Magnetic Holder
Why use plastic when there are so many better options out there? Upgrading your lighter tray holder to a magnetic option will prove both sturdy and stylish, as well as keep your trays from getting lost or broken. Always remember: if something looks good enough to eat, it probably is good enough to smoke. Upgrade now!
Functional Lighter Holder
Prefer a lighter that’s a little more functional? Bring your packaging up a notch by including a pocket lighter holder in the bottom. This way, you’re not going for two birds with one stone, but four! You’re saving yourself time and money by looking awesome while smoking your expensive pre-rolls.
Add Some Foam Pieces or Fillers
Stack a few pieces of foam together and place your pre-rolls on top of the arrangement for extra stability in custom box packaging wholesale. This will help save any wrappers from becoming ripped or stretched out, which means you’re also saving money that would have been spent on replacing them!
Some other filters you could use include a few blocks from those air-activated hand warmers or even some fillers from inside the box of pre-rolls. You want to make sure to keep any extra pieces as small as possible, so they don’t get lit on fire unintentionally.
Thoughtful No Smoking Sign
Do NOT let anyone talk you into smoking these rich pre-rolls without using protective gear like this thoughtful no-smoking sign to warn everyone in range of your smoky aura. Forget about secondhand smoke; with this warning label, there is nothing between you and complete badassery.
Final Words:
The efficacy of the pre-roll packaging process is a highly important topic and should be treat as such. These ten easy ways to improve pre-roll packaging efficacy could save your life!
If you follow these easy tips, people will want to buy your house. Just make sure that you have a foyer and that there is not a line of people going in and out of the main entrance.
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