Author: ashleyjonson

Pre-roll are one of the most popular products in the cannabis market. They are discreet, easily concealable, and provide instant access to the most sought-after effect—getting high. Pre-rolls are also one of the least effective products in the cannabis industry due to low consumer satisfaction with both their potency and enjoyment. There is a multitude of factors that make up “effectiveness,” but for this article’s purpose, we will be focusing on only one—packaging effectiveness. Regardless of how amazing your product is, if it cannot effectively meet its end-user, then it will not be successful. The packaging process has three main…